Amazing Spider-man & Captain America Augmented Reality App Promotions

Captain America AR App

For big blockbuster movie fans, 2014 could be the biggest summer line-up of all time. With franchises like Spider-man, X-men, Transformers, Godzilla, and Captain America all landing in theaters this summer, studios and their major partners are all trying to Continue reading

Augmented Reality and the Second Screen with Augo

Augmented Reality and the Second Screen with Augo

When people think about Atlanta companies, names like Coca-Cola, CNN, Turner, The Home Depot, and Delta are usually the first ones to come to mind. Often overlooked is the Atlanta technology startup scene, which is one of the fastest growing Continue reading

Augmented Reality and the Second Screen: Two Digital Trends for Effective Storytelling in Advertising

source: AdWeek

Recently, Latitude published the first round of their research through which they sought to understand how technology early adopters wanted to experience stories in the future. What they identified centered around 4 different aspects that the participants found to be keys to Continue reading